Privacy & Cookie Policy

Last Updated: November 10, 2026

Website: rossiliving.com (the “Site”)

Data Controller: Rossi Living (“we”, “us”, or “our”), New York, NY, USA.

Contact Email: privacy@rossiliving.com

1. Overview and Scope

Rossi Living operates a New York real estate brokerage platform showcasing residential apartments for sale and rent in New York City. We are committed to protecting the privacy of all visitors. This Privacy Policy outlines how we collect, use, process, store, and protect your personal data in accordance with applicable United States privacy laws and the European Union General Data Protection Regulation (GDPR / Regulation (EU) 2016/679).

2. Information We Collect

We collect personal information in two ways: information you provide directly and information collected automatically through cookies and tracking technologies.

A. Information You Provide Voluntarily

Inquiry & Contact Data: When you submit a form to inquire about an apartment, schedule a viewing, or contact our team, we collect your name, email address, telephone number, and your specific real estate preferences or messages.
Email Subscriptions: If you explicitly opt in to receive New York market updates and listing alerts, we collect your email address.

B. Information Collected Automatically

Log & Technical Data: IP address (anonymized for EU analytics), browser type, operating system, referring URL, pages visited, and date/time stamps.
Analytics & Performance Cookies: With your prior affirmative consent, we use Google Analytics 4 (via Google Site Kit) to measure general traffic volume, user engagement, and site performance.

We do not collect sensitive personal data (such as financial account passwords, health data, or biometric data) through this website.

3. Legal Bases for Processing (GDPR Article 6)

If you are located in the European Union or European Economic Area (EEA), we only process your personal data under the following lawful bases:

Pre-Contractual & Contractual Measures (Art. 6(1)(b)): Processing your inquiry details to respond to apartment sales or rental inquiries and coordinate property viewings at your request.
Consent (Art. 6(1)(a)): Running non-essential analytical cookies (Google Analytics) or sending newsletter updates. You may withdraw your consent at any time.
Legitimate Interests (Art. 6(1)(f)): Ensuring website security, preventing fraudulent inquiry submissions, and defending against legal claims.
Legal Compliance (Art. 6(1)(c)): Complying with statutory real estate record-keeping and disclosure obligations under New York State law.

4. Cookies and Tracking Technologies

Our site classifies cookies into two categories:

Strictly Necessary Cookies: Essential for page navigation, security, and storing your consent preferences (e.g., remembering your choice for 6 months). These do not require prior consent.
Analytics Cookies (Google Analytics 4): Help us understand how visitors interact with property listings. Under European and Italian regulations, these cookies are blocked by default and only load after you grant explicit consent via our cookie banner.

Italian Garante 2021/2022 Directive Adherence

The “X” Icon: Closing our cookie banner by clicking the “X” in the top corner represents an explicit refusal of non-essential cookies. Default settings (blocked trackers) remain in place.
Moratorium Period: If you reject cookies or dismiss the banner, we will not prompt you again for at least six (6) months, unless our tracking tools or policies materially change.
Managing Preferences: You can update or revoke your consent at any time by clicking the “Cookie Preferences” button at the bottom of the page.
Global Privacy Control (GPC): Our site recognizes and honors the browser-level Global Privacy Control signal by automatically refusing non-essential trackers.

5. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected:

Property Inquiries & Viewing Records: Retained for the duration of your active property search, plus up to three (3) years for brokerage compliance and dispute defense under New York real estate licensing regulations.
Marketing Subscriptions: Retained until you unsubscribe or withdraw consent.
Consent Logs: Stored for up to six (6) to twelve (12) months to demonstrate compliance with regulatory audits.

6. International Data Transfers (EU-US Transfers)

Rossi Living operates exclusively in the United States, and our servers (Hostinger) and core operations are located in the US.

If you access our site from the European Union, your data is transferred to and processed in the United States. Where data is shared with third-party processors (such as Google LLC for analytics), transfers rely on:

The EU-US Data Privacy Framework (DPF): Applicable to certified commercial partners, establishing an adequate level of data protection under European Commission adequacy decisions.
Standard Contractual Clauses (SCCs): Implemented in our vendor agreements to guarantee equivalent safeguards for international transfers.

7. Your Privacy Rights

A. European Union & EEA Residents (GDPR)

Under Articles 15–22 of the GDPR, you have the right to:

Access: Request a copy of the personal data we hold about you.
Rectification: Request correction of inaccurate or incomplete details.
Erasure (“Right to be Forgotten”): Request deletion of your personal data where retention is no longer justified.
Restriction & Objection: Object to or restrict the processing of your data under certain circumstances.
Data Portability: Receive your data in a structured, machine-readable format.
Withdraw Consent: Withdraw consent for analytics or marketing at any time without affecting past processing.
Right to Lodge a Complaint: If you believe your rights have been violated, you have the right to lodge a complaint with your local supervisory authority. For Italian users, this is the Garante per la protezione dei dati personali (Piazza Venezia 11, 00187 Roma, gpdp.it).

B. United States Residents (CCPA / CPRA & State Laws)

If you reside in California or other US states with active consumer privacy acts:

Right to Know & Delete: You have the right to know what categories of personal data we collect and request deletion.
No Sale or Sharing of Personal Data: Rossi Living does not sell your personal data to data brokers or third parties for monetary compensation.
Opt-Out of Targeted Advertising: You can opt out of third-party cookie sharing via our cookie preferences banner or by enabling the Global Privacy Control (GPC) in your browser.
Non-Discrimination: We do not discriminate against you for exercising your privacy rights.

To exercise any of these rights, contact us at privacy@rossiliving.com. We respond to verified requests within 30 days.

8. Governing Law and Real Estate Jurisdiction

Rossi Living provides real estate brokerage services exclusively within New York State. All property sales, rental agreements, client representations, and legal terms are governed by and construed under the laws of the State of New York and the United States, without regard to conflict of law principles.

9. Changes to This Policy

We reserve the right to update this Privacy & Cookie Policy at any time. When updates are published, the “Last Updated” date at the top of this page will be revised. Material changes impacting consent will trigger a new cookie notice prompt.